What is a digital foot print?
Take control of your digital footprint


  Why is a digital foot print important? 

The digital footprint is one of the most important aspects of a company's physical presence and a key factor in its success. Digital tracks are a crucial element for a company's success, not only in terms of sales, but also in many other areas.

It is said that the digital footprint is everything that is written and posted online. This includes everything from the articles you write, to the content of your website, your social media accounts, to your emails and phone calls.

This includes not only what is at the top of the page, but also extends over time and can be information that is both easy and hard to find.

Note that digital footprints are not the things you actively post online, but rather passive online activities that scrape away information. It is therefore more important to preserve your digital footprint and how to use it than to deal with it. Forever is a long time, so it is often used to gather information about you, such as friends, family, work, hobbies or even your private life.

These cookies also allow you to add items to your shopping cart and make personalized suggestions based on your location and interests. This information is collected through the use of cookies, small files that websites store on your computer during your first visit to track the activity of the user.


If you search online for a pair of shoes, you can also see advertisements for shoes or similar items. Advertisers use your digital presence to target you with tailored ads, such as ads for clothing, shoes or other items on your website.

Your digital footprint is also used by employers, both current and future, and since Google is now a central part of the recruitment process, it is especially important to look at your digital footprints when looking for a job.


Fortunately, there are many ways you can proactively manage your digital footprint. When you deal with it, look at these tips and act on the following.

Reputation Management - How can I manage my digital footprint: How can you manage your digital footprints and how can you, your employer or a third party manage them?

BrandCo can help manage your online digital foot print